Hawana Salalah: Resort Living, Rentals and Buying in Southern Oman
Hawana Salalah combines more than 1,100 hotel rooms, four hotels and a 171-berth marina within a 13.6 million m² integrated tourism destination. It suits buyers who value a southern Oman resort base and understand that holiday-rental demand is seasonal; AIDA Oceana is the Muscat alternative for buyers prioritising a cliffside capital-city location.
Hawana Salalah is a large-scale resort district on Oman’s southern coast: 3.2 million m² of its 13.6 million m² master plan had been developed by September 2025. For an overseas buyer, that scale matters. It means an established mix of hotels, marina activity, dining and leisure infrastructure rather than a stand-alone residential building.
However, Hawana Salalah is not interchangeable with Muscat. Salalah’s tourism profile is closely linked to Khareef, while Muscat offers a larger year-round employment, business and expatriate base. We do not offer Hawana rentals or sales listings on this website; this guide is designed to help you assess the southern market before comparing it with ownership at AIDA Oceana in Yiti, Muscat.
What Hawana Salalah offers as a resort district
Hawana Salalah is an Integrated Tourism Complex in Dhofar, approximately 20 minutes by road from Salalah International Airport. Its official destination information lists luxury freehold residences, more than 1,100 hotel rooms across four hotels, a 171-berth marina, retail and food venues, plus Oman’s only aqua park.
The project was developed by Muriya Tourism Development, a partnership involving Orascom Development and OMRAN Group. Its 13.6 million m² footprint is materially larger than many residential communities, but density and delivery stage still vary by precinct. Of that master plan, 3.2 million m² had been completed, leaving more than 10 million m² identified for future real estate and hospitality development.
A leisure-led ownership case
For a buyer using a home personally, Hawana works best as a coastal second-home proposition. A typical owner might spend part of the Khareef season in Salalah, use the marina and hotels as everyday amenities, then place the home into managed holiday accommodation outside personal-use dates. This is a lifestyle decision first and an income decision second.
For comparison, AIDA Oceana occupies a different market position. The Yiti master plan covers more than 4.3 million m² on cliffs approximately 130 m above sea level, with DarGlobal and OMRAN as developers and Trump Golf and Marriott among the destination brands. Buyers focused on the district can read why investors choose Yiti. Buyers considering a Muscat-based residence can review Aida Oceana Villas and Marriott Golf Residences as capital-city alternatives.
Hawana’s official infrastructure includes more than 1,100 hotel rooms, four hotels and a 171-berth marina. These facilities support resort use, but they do not remove the need to test each unit’s operating costs, management terms and rental restrictions.
Hawana Salalah rentals: seasonality before headline yield
Holiday rentals are central to the Hawana Salalah conversation, but annual income should never be assessed from Khareef weeks alone. Seasonal rates and occupancy can rise sharply when Salalah attracts domestic GCC and international visitors, while quieter months require a different pricing and marketing strategy.
As a market-wide reference rather than a Hawana-specific forecast, Salalah short-stay data for the 12 months to June 2026 showed a spread between US$15 for the bottom 25% of nightly rates and US$106 for the top 10%. That US$91 gap illustrates why furnishing quality, view, property management and booking distribution matter more than a generic rental-yield claim.
We recommend underwriting a holiday home with three scenarios: a conservative off-season case, a normal annual case and a Khareef-led upside case. Deduct management, utilities, repairs, furnishing replacement, service charges, VAT where applicable and vacancy before comparing net income with the purchase price.
What local market data says
The National Centre for Statistics and Information reported that Dhofar’s residential real estate price index reached 105.2 in Q1 2026, compared with 89.0 in Q4 2025 and 94.9 in Q1 2025. That equals an 18.3% quarter-on-quarter rise and a 10.8% year-on-year increase in the index, not a guarantee that every Hawana apartment will appreciate at the same rate. For the wider regional picture, see the Salalah property market.
Our assessment is simple: use the index as a market signal, then value the exact building, floor, view, handover condition and rental-management agreement. Resort property is operational real estate. A superior sea-facing unit with a credible manager can behave very differently from an inland unit in the same destination.
Do not annualise peak Khareef pricing. A seasonal holiday-rental model must include lower-demand months, vacancy, management fees and furnishing costs before you calculate net yield or ROI.
Buying in Hawana Salalah: price ranges and ownership checks
Published 2026 market guides place Hawana apartment asking prices at approximately OMR 55,000–75,000 for studios of 45–60 m², OMR 85,000–120,000 for one-bedroom homes of 70–90 m², and OMR 130,000–180,000 for two-bedroom homes of 100–130 m². These are indicative asking ranges, not transaction evidence, and the final price can move with view, furnishing, building age and payment terms.
International buyers should confirm the title type and the unit’s eligibility for non-Omani ownership in the relevant Integrated Tourism Complex. The Ministry of Heritage and Tourism publishes the rules governing non-Omani ownership in ITCs. Before committing funds, instruct an independent legal adviser to review the sale contract, title position, service-charge budget, resale conditions, rental-management agreement and any outstanding liabilities.
How Hawana compares with AIDA Oceana
AIDA’s current Trump Cliff Villas reference point is useful for buyers comparing property types rather than simply comparing cities. Three-bedroom middle units measure 129 m² and start from OMR 385,380; end units measure 166 m² and start from OMR 514,755. Project phases are scheduled for handover in Q3 2028, Q3 2029 and Q4 2030. You can explore Trump Cliff Villas for the detailed Muscat alternative.
Who should choose Hawana Salalah and who should look at Muscat?
The better choice depends on how you expect to use the property. Hawana is better aligned with a resort routine and a seasonal rental model. AIDA Oceana is better aligned with buyers who want proximity to Muscat while accepting an off-plan delivery timeline. Neither market should be selected on a headline yield alone. Buyers weighing resort options can also compare Jebel Sifah, another Muriya resort near Muscat.
From our perspective, Hawana Salalah deserves consideration when the buyer genuinely wants southern Oman and can manage seasonal demand. If daily access to Muscat, a cliffside setting and a phased new-build project matter more, AIDA Oceana provides a separate ownership proposition.
- Hawana Salalah
- National Centre for Statistics and Information
- Ministry of Heritage and Tourism
- Arabian Business
- Imtilak Global
- AirROI
Disclaimer: Market figures and asking-price ranges are indicative and may change. This article is not legal, tax, financing or investment advice; obtain independent professional advice and review project documents before purchasing.
Considering property in Oman? Discover AIDA Oceana, our flagship project in Muscat →
Hawana Salalah FAQ
Is Hawana Salalah a freehold property area for foreign buyers?
Hawana Salalah is an Integrated Tourism Complex with freehold residences. Buyers should still confirm the title status, unit eligibility and contract terms for the specific property with an independent legal adviser.
How far is Hawana Salalah from Salalah International Airport?
Hawana Salalah is approximately a 20-minute drive from Salalah International Airport, according to the destination operator.
What are apartment prices in Hawana Salalah in 2026?
Published 2026 market guides indicate approximately OMR 55,000–75,000 for 45–60 m² studios, OMR 85,000–120,000 for 70–90 m² one-bedroom homes, and OMR 130,000–180,000 for 100–130 m² two-bedroom homes. These are asking-price ranges, not guaranteed transaction prices.
Can I earn rental income from a Hawana Salalah apartment?
A holiday-rental strategy is possible, but income is seasonal. Review occupancy assumptions, low-season pricing, management fees, service charges, furnishing, utilities and vacancy before estimating net yield.
Is Hawana Salalah better than Muscat for buying property?
Hawana Salalah may suit buyers seeking a southern resort base and seasonal leisure use. Muscat can suit buyers who prioritise a larger year-round city economy, expatriate demand and access to capital-city amenities.
